Noise Pop 2018: A Bay Area indie culture celebration

Noise Pop 2018Written by Jacqueline Moore //

Noise Pop //
Bay Area venues – San Francisco & Oakland
February 19th-25th, 2018 //

While it seems as if the rest of the world slept soundly over the holidays, putting their work aside to relax and unwind, the people at Noise Pop stayed wide awake, producing the most eclectic and unique celebration of Bay Area independent culture.

Starting next week, the 26th edition of Noise Pop invades all corners of the Bay (including the addition of shows in surrounding cities like San Jose, Santa Cruz and Sacramento this year) to honor everything we love about SF, Oakland and the greater Northern California region.

As a festival, Noise Pop is one in which you can jump from show to show while seeing plenty of big-name acts — tUnE-yArDs, Ty Dolla $ign and Built to Spill to name a few this year — on one night, then catch some of today’s most emerging artists, whether it’s Japanese Breakfast, Sudan Archives, Mount Eerie or another.

Throughout the week, make sure to explore everything that Noise Pop has to offer. Between film screenings, art galleries, happy hours and concerts happening all over SF and the East Bay, you’ll find that Noise Pop knows how to transform the area into your own playground.

Last year for its 25th anniversary, Noise Pop saw its largest attendance numbers, with nearly every show reaching capacity. In fact, more than 28,000 people came together for a week of events to commemorate what makes the Bay Area so damn special.

Names on the 2018 lineup are strong and not to be slept on. Between local shining star Thao & The Get Down Stay Down, well-known acts such as Bahamas and Geographer, besties Jay Som and Japanese Breakfast, and former Vampire Weekend keyboardist Rostam, the Noise Pop bill (which was announced in three phases) is stacked to the brim, making it tough to choose who to see each night.

However, there are only two ways to get in on the action: buy a badge and gain access to every show, or individually buy tickets to the ones that you’d like to attend.

The choice is yours, friend.

Download the Noise Pop mobile app to get special updates, including details on Noise Pop After Hours performances, and create your own customized schedule here. Super Fan Badges are still available for purchase here.

Noise Pop 2018 - Phase 3 lineup

JEFF the Brotherhood beef up with expanded touring band

JEFF-the-Brotherhood_The-Independent_032915_Pedro-Paredes-Haz-7By Pedro Paredes //

JEFF the Brotherhood with Bully, SCRAPER //
The Independent – San Francisco
March 29th, 2015 //

Nashville-based JEFF the Brotherhood are usually a duo, but they beefed up their sound with two additional touring members in support of their new LP Wasted on the Dream. Even though their sonic style reminds you of some rock and metal bands from the 70’s, these guys sound fresh as fuck. While they were playing, I looked around to notice everybody with a big smile on their faces. We all knew we were getting a real rock ‘n’ roll/heavy metal concert experience, and we were all digging it.


To have this type of experience, not only does the band needs to do their part, but also the audience. And since both of the parties were bringing it, the result was awesome. On the band side, there was a lot of hair, guitar riffs, rock power poses, beer drinking and drum diving — Jake Orrall jumped into the drums helmed by his brother Jamin toward the end. On the audience, I witnessed a lot of “air guitar solos,” crowd surfing and mosh pitting. There was one drunk guy that took the mosh pitting too seriously, which almost started a fight, but since he was being a drunk asshole, the rest of the peeps sided up and got rid of him.


Even though they are from Nashville, second opener Bully sounded distinctly “Californian.” Polished and melodic, their music reminded me of Best Coast. Frontwoman Alicia Bognanno seemed very shy in the way she interacted with the crowd, but whenever they started playing, it was like she transformed into a rock-star queen.

They had some fans in the crowd that knew all of their songs, and it feels like this Bully are going places, especially when you consider Bognanno was invited on stage with JEFF the Brotherhood for a song.


The first opener of the night, SCRAPER, was a nice surprise. The three-piece (guitar, bass, drums) punk band from SF are raw, gritty and unpolished, and their stage presence, song lyrics and guitar riffs could not help but remind me of The Ramones. The interaction with the crowd was mostly through the music. Between songs the most the lead singer would say was “Thank you very much!” in a very heavy-metal type of voice, which was kind of funny. The highlight of their set list was a song called “Lick Me”. Yes, that’s right. “Lick me”.